Quick Search

Seller Id
Advanced Search
Gift Cards
Checkout a Gift Card

Our secure web pages are hosted by Chrislands Inc, who use a Thawte SSL Certificate to ensure secure transmission of your information.
Fully Trusted SSL Certificate

Author Name    Arvind Singhal and Everett M. Rogers

Title   Combating AIDS: Communication Strategies in Action

Binding   Paperback

Book Condition   New

Edition   First Edition

Publisher   New Delhi, India Sage Publications 2003

ISBN    0761997288 / 9780761997283

Seller ID   028694

The purpose of this book is to synthesize critical lessons learned about effective HIV/AIDS prevention programs, emphasizing the role of communication strategies. Combating AIDS focuses on communication strategies that could mobilize political action, target high-risk groups, and overcome stigma. The authors describe and analyze advocacy strategies, culturally-engaging targeted and tailored responses, and the entertainment-education strategy, including the use of television and radio soap operas to engage audiences emotionally and create a forum for public debate and discussion. Focusing on the work being carried out by individuals and organizations, this book humanizes the AIDS epidemic. Interesting, informative, and readable, it will be of interest to policymakers, practitioners, and scholars in the fields of public health, communication and change, development studies, social work, and public policy. Printed Pages: 428.

Combating AIDS

Price = 10.50 USD

Books of related interest
Combating AIDS: Communication Strategies in Action
Arvind Singhal and Everett M. Rogers
17.95 USD
Add to Shopping Cart

How to Earn Wealth, Health, Peace and Happiness and Become: A Life Winner (A Self Help Book)
Thomas Varghese
5.10 USD
Add to Shopping Cart

Managing Healthcare Waste: A Practical Approach
Lalji K. Verma
11.70 USD
Add to Shopping Cart

Diet Aur Dieting
Priyanka Singh
3.00 USD
Add to Shopping Cart

God, Faith and Health: Exploring The Spirituality-Healing Connection
Jeff Levin
7.60 USD
Add to Shopping Cart

The Heart of the Matter: Eating Healthy Indian Vegetarian Food
Gitanjali Gurbaxani
5.00 USD
Add to Shopping Cart

Jaldi Fit A to Z: The Complete Wellness Guide (The Mind, Body and Soul)
Namita Jain
8.00 USD
Add to Shopping Cart

Knee Problem, No Problem!
Dilip Nadkarni
8.00 USD
Add to Shopping Cart

Living Life with Diabetes
John Keeler
8.00 USD
Add to Shopping Cart

Maximum Energy for Life
Mackie Shilstone
6.90 USD
Add to Shopping Cart

No Sugar Please! I am Diabetic
Nirav Panchmatia
6.00 USD
Add to Shopping Cart

Real Fitness: Really Effective and Lasting Fitness
Dilip Nadkarni
5.00 USD
Add to Shopping Cart


Questions, comments, or suggestions
Please write to info@mrmlonline.com
Copyright©2018. All Rights Reserved.
Powered by ChrisLands.com