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Author Name    Adam Richardson

Title   Innovation X: Why A Company's Toughest Problems are Its Greatest Advantage

Binding   Hardcover

Book Condition   New

Jacket Condition   New

Edition   First Edition

Publisher   New Delhi, India Times Group Books 2010

ISBN    8126527692 / 9788126527694

Seller ID   104691

This vital book shows business leaders and managers how to accomplish truly effective innovation in today's disruptive climate. Richardson shows how business is filled with "X-problems"- tough new challenges that present massive innovation opportunities, but also risks. Thriving in a world of X-problems requires harnessing four specific approaches: Immersion, Convergence, Divergence and Adaption. Combining frog design's approaches with insightful analysis of companies, Richardson illustrates how to envision and realize successful new business ventures, products and services. It is an essential guide for companies seeking to create growth and differentiation in increasingly competitive markets.Printed Pages: 256.

Innovation X: Why A Company's Toughest Problems are Its Greatest Advantage Adam Richardson

Price = 13.00 USD


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