Strategic Management in the Garment Industry

By: Gordana Colovic

Price: $60.95

Quantity: 500 available

Book Condition: New


Strategy implementation in the garment industry requires a special kind of expertise. Formulating a strategy requires an entrepreneurial focus and emphasizes the ability to conceptualize, analyze and weigh, whereas applying strategy has a primarily managing focus. All fashion companies must, regardless of their current situation, develop a long-term strategy. There is not a single strategy that would be optimal for all companies, because each of them must determine a strategy in accordance with its objectives, capabilities, resources and market position. Strategic management in the garment industry illustrates advances in business strategy in the garment industry for current and future managers, students of textile technology and engineers. Printed Pages: 240

Title: Strategic Management in the Garment Industry

Author Name: Gordana Colovic

Categories: Textile Technology, India,

Publisher: New Delhi, Woodhead Publishing India:

ISBN: 9789380308227

Binding: Hardcover

Book Condition: New

Jacket Condition: New

Seller ID: 1202208

Keywords: Strategic Management in the Garment Industry Gordana Colovic