Ten Deadly Marketing Sins: Signs and Solutions

By: Philip Kotler

Price: $12.00

Quantity: 500 available

Book Condition: New


In this clear and comprehensive guide, renowned marketing expert Philip Kotler identifies the ten most common -- and most damaging -- mistakes marketers make, and how you can dodge them. Covering crucial ground such as brand-building, maximizing technology, and relationship management, this book is a must-have for marketers aiming to remain competitive in an increasingly challenging marketplace.Printed Pages: 164.

Title: Ten Deadly Marketing Sins: Signs and Solutions

Author Name: Philip Kotler

Categories: India, Business and Trade,

Edition: First Edition

Publisher: New Delhi, India, Times Group Books: 2014

ISBN: 8126508558

ISBN 13: 9788126508556

Binding: Hardcover

Book Condition: New

Jacket Condition: New

Seller ID: 104853

Keywords: Ten Deadly Marketing Sins: Signs and Solutions Philip Kotler