Social Media Marketing for Dummies (Second Edition)

By: Shiv Singh & Stephanie Diamond (Authors)

Price: $5.60

Quantity: 2 available

Book Condition: New


Getting Social with Your Marketing · Understanding Social Media Marketing · Discovering Your SMM Competitors · Getting in the Social Media Marketing Frame of Mind · Practicing SMM on the Social Web · Launching SMM Campaigns · Developing Your SMM Voice · Reaching Your Audience via Mainstream Social Platforms · Finding the Right Platforms · Exploring SMM Strategies for Facebook · Marketing on Twitter · Creating a YouTube Strategy · Making foursquare Work for You · Marketing via Niche Networks and Online Communities · Viewing Google through a Different Lens · Considering LinkedIn · Accounting for the Influencers · Old Marketing Is New Again with SMM · Practicing SMM on Your Website · Becoming an Authentic and Engaged Advertiser · Building an SMM Mobile Campaign · Energizing Your Employees for Social Media Marketing · Applying Metrics to the SMM Realm · Understanding Social Media Governance and Tools · Moving Towards Real-Time Marketing · The Part of Tens · Ten SMM Best Practices · Ten Common SMM Mistakes · Ten SMM-Related Must-Read Blogs · Ten Top SMM Tools · Index. Printed Pages: 408.

Title: Social Media Marketing for Dummies (Second Edition)

Author Name: Shiv Singh & Stephanie Diamond (Authors)

Categories: India, Media Studies,

Publisher: New Delhi, India, Wiley India Pvt. Ltd.: 2013

ISBN: 8126538716

ISBN 13: 9788126538713

Binding: Softcover

Book Condition: New

Size: 18 x 24 Cm

Seller ID: 112321

Keywords: Social Media Marketing for Dummies (Second Edition) Shiv Singh & Stephanie Diamond (Authors)