Author:Adam Richardson

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Innovation X: Why A Company's Toughest Problems are Its Greatest Advantage

By: Adam Richardson

Price: $13.00

Publisher: New Delhi, India, Times Group Books: 2010

Edition: First Edition

Seller ID: 104691

ISBN: 8126527692

Condition: New


This vital book shows business leaders and managers how to accomplish truly effective innovation in today's disruptive climate. Richardson shows how business is filled with "X-problems"- tough new challenges that present massive innovation opportunities, but also risks. Thriving in a world of X-problems requires harnessing four specific approaches: Immersion, Convergence, Divergence and Adaption. Combining frog design's approaches with insightful analysis of companies, Richardson illustrates how to envision and realize successful new business ventures, products and services. It is an ... View more info