Author:Preminda Jacob

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Celluloid Deities: The Visual Culture of Cinema and Politics in South India

By: Preminda Jacob

Price: $9.96

Publisher: New Delhi, India, Orient BlackSwan: 2010

Seller ID: 101868

ISBN: 8125040080

Condition: New


Towering billboards featuring photorealistic portraits of popular cinema stars and political leaders dominated the cityscape of Chennai, throughout the second half of the twentieth century. Studying the manufacture and reception of these billboards—known locally as banners and cutouts—within the context of the entwined histories of the cinema industry and political parties in Tamil Nadu, Preminda Jacob reveals the broader significance of these fragments of visual culture beyond their immediate function as pretty pieces of advertising. The author analyses the juxtaposition of cinematic an... View more info